Mémoire Routes Memory

  The Importance of Cultural Tourism in Developing the European Identity (Summary)   If cultural tourism constitutes the new European horizon for tourism, it is in effect first and foremost a question of tourism. Within this, cultural tourism forms part of an economic industry, the key players of which – who follow one another from the conception of a product up until its commercialisation, by connecting a group of services   - must collaborate in perfect harmony .     Villa d'Este However cultural tourism corresponds to a very particular economy which engages   -         both the public and private sectors, -         both the ministries in charge and local authorities, in varied forms of mixed economy, -         both those responsible for the protection of our heritage as well as those whose mission is to develop or to commercialis...